ORGANIZING COMMITTEE OF ARAW VALUES AWARDS

 

EXECUTIVE COMMITTEE

 
Ruperto S. Nicdao, Jr.
CHAIRMAN OF THE BOARD, ADVERTISING FOUNDATION OF THE PHILIPPINES &
PRESIDING CHAIRMAN, ARAW VALUES AWARDS ORGANIZING COMMITTEE

President, Manila Broadcasting Company (MBC)
MANCOM Member, Star City
President, Kapisanan ng mga Brodkaster ng Pilipinas (KBP)
Board Member, Ad Standards Council (ASC)



Ma. Belen M. Fernando
ARAW VALUES AWARDS OVERALL ORGANIZING CHAIRPERSON

Chairman of the Board, PANA Foundation (PANAF)
Board Member, Ad Foundation
Overall Organizing Chairperson, 10th ARAW Values Awards

Honors:
AGORA Awards for Marketing Achievements
UA & P for Marketing Excellence



 
Marilyn "Len" Pozon
DEPUTY CHAIRPERSON, 2019 ARAW VALUES AWARDS ORGANIZING COMMITTEE

Marketing Director, Pioneer Insurance, Inc.
Immediate Past Chairperson, PANA Foundation (PANAF)
Member, ASC TechCom.
Former Board Member, PANA



Joselito G. Yabut
CHAIRMAN, ARAW VALUES AWARDS COMPETITION MANAGEMENT

President, Primax Broadcasting
Managing Director, A. Yabut Dev't. & Management Corp.
Corporate Secretary, Kapisanan ng mga Brodkaster ng Pilipinas (KBP)
Board Member, Ad Foundation
Member, ASC TechCom



 
Herminia R. de Leon
CHAIRPERSON, ARAW VALUES AWARDS WAYS & MEANS

Managing Partner, Havas Media Ortega
Chairperson - Ways & Means, Ad Foundation
Vice-Chairperson, MSAP 3rd Media Congress
Chairperson, MSAP 2nd ICE Awards
Former Vice-President, Media Specialist Assoc'n of the Phils (MSAP)



Erlinda C. Gamboa
ASSISTANT BOARD SECRETARY & EXECUTIVE DIRECTOR, AD FOUNDATION
PROJECT DIRECTOR, 11TH ARAW VALUES AWARDS

Assistant Board Secretary & Executive Director, Ad Foundation
Past Chairman of the Board & President, Advertising Suppliers Ass'n of the Philippines (ASAP), 1981 to 1989

Awards & Honors:
U.P. Sigma Delta Phi Mariang Maya Awards of Excellence for Advocacy Advertising & Social Marketing
SDPAA Distinguished Service Award, 2013
CCP Gawad Centennial Award, 1998


WORKING COMMITTEE

 

Competition Management

Joselito G. Yabut
CHAIRMAN

Member, ARAW Values Awards ExCom



Alan Fontanilla
CO-CHAIRMAN

Managing Director, Mullen Lowe, Inc.



 

Ways & Means

Herminia R. de Leon
CHAIRPERSON

Member, ARAW Values Awards ExCom



Jose August F. Benitez
CO-CHAIRMAN

Head, ABS-CBN Integrated Sales Group
Member, ABS-CBN MANCO



 
Raymund Timbol
VICE-CHAIRMAN

Head, ABS- CBN Integrated Sales Digital Business



 
 

Creative

Roberto Labayen
CHAIRMAN

Head, ABS-CBN Creative Communications Group
Member, ABS-CBN MANCOM
Former President, AAAA - Creative Guild of the Phils.
Codified: ARAW 7 Cornerstone Values & ARAW Awards Competition Rules

Awards & Honors;
Lifetime Achievement Award, AAAA-P



Third Domingo
CO-CHAIRMAN

Founder, Xmachina
President & CEO, Xmachina
Member, Association of Accredited Advertising Agencies -Phils.

Honors & Awards;
Kidlat Awards - AAAA-P
ARAW Values Advertising Awards (Bronze, Silver &/or Gold)
Regional, AdFest for Creativity



 

Production

Vince S. Reyes
CHAIRMAN

Managing Director, Executive Decision IMCF
Board Member & Comptroller, Ad Foundation
Former Chairman of the Board, Advertising Suppliers Ass'n of the Philippines (ASAP)
Past President, Philippine Marketing Association (PMA)



Amrei Dizon
CO-CHAIRPERSON

Managing Partner & Chief Creative Officer, Vitalstrats Creative Solutions, Inc.
Sustaining Member, Ad Foundation
Board of Director Philippine LGBT Chamber of Commerce
Former Board Member & PRO, Advertising Suppliers Ass'n of the Philippines (ASAP), 2013-2015
Former Board Member & PRO, Philippine Marketing Association (PMA), 2016-2017



 

Staging & Telecasts

 
Carmencita V. Guerrero
CHAIRPERSON

Consultant, ABS-CBN Special Projects Group
Former Head, ABS-CBN Special Projects Group
Member, Movies & Television Review Board (MTRCB)



 
 

PR, Information & Publicity/Promotions

Lucien Dy-tioco
CHAIRMAN

Executive Vice-President, The Philippine Star Group of Publications
Former Board Member, United Print Media Group (UPMG)

Awards & Honors;
AGORA Awards for Marketing Communications



Jay Sarmiento
CO-CHAIRPERSON

Communications Manager, The Philippine Star & Business World
Board Member & Secretary, United Print Media Group (UPMG)
Screening Panel Member, Ad Standards Council (ASC)



 
Badette Cunanan
CO-CHAIRPERSON

PR Manager, Manila Bulletin
Board Member, United Print Media Group (UPMG)



 
 

Special Concerns

Digna D. Santos
CHAIRPERSON

Executive Director, Ad Standards Council (ASC)
Former Executive Director, PANA
Former Board Member, PANA
Former Marketing Manager, Kimberly Clark



Maya O. Estrada
CO-CHAIRPERSON

Operations Manager, Ad Standards Council (ASC)
Former VP- Accounts Services, DYR Advertising



 

Administrative/Logistics

John Eric Hawthorn
CHAIRMAN

Managing Partner, Central Digital Lab (ret.)
Technical & Quality Control Consultant, Central Digital Lab
Former Chairman of the Board; Advertising Suppliers Ass'n of the Philippines (ASAP)
Incumbent Board Member, Advertising Suppliers Ass'n of the Philippines (ASAP)
Honorary Life Member, Ad Foundation



Roy Vincent del Valle
CO-CHAIRMAN

President & GM, Roar Studios, Inc.
Former Chairman of the Board, Advertising Suppliers Ass'n of the Philippines (ASAP)
Member, Technical Guild
Sustaining Member, Ad Foundation


CONSULTANTS

 
Ed G. Sunico
9TH ARAW VALUES AWARDS OVERALL ORGANIZING CHAIRMAN, 2014

SVP - Strategic Communications & Business Development, Unilever Philippines, Inc.
International Relations Officer, Ad Foundation
IED Chairman, PARMS & Plastic Wastes disposal & Recycling Program
Co-Chairman, Ad Foundation Sectoral Outreach Committee (SOC)
Former Board Member, PANA



Johnip G. Cua
6TH ARAW VALUES AWARDS OVERALL ORGANIZING CHAIRMAN, 2008

President/CEO, Proctor & Gamble Phils. (ret.)
Board Member, PAL, BDO, Phil. Plans, Inc., Macroasia Corporation, The French Baker
President & Board Member, P & G Employees Cooperative
President, Xavier School Alumni Association
Former Chairman of the Board, Advertising Foundation of the Phils.
ExCOM & Board Adviser, Ad Foundation
Former President & Board Member, Manila Golf & Country Club



 
Dr. Virginia Alvarez Miralao,
Phd. Sociology & Social Research

LCG/AD FOUNDATION ARAW AWARDS 2019

Renowned Social Scientist, authored a number of published studies Philippine Socio-economic Classes, Population Demography, Gender -Sensitivity Issues, Community Development, etc.
Former Head, Philippine Social Science Council (PSSC)
Former Director-General, UNESCO Philippines National Commission
Associate Professor, University of the Philippines (ret)
Recipient, U.P. Most Distinguished Award in Social Sciences & Research



 
 

TECHNICAL AWARDS CORE GROUP

 

HEAD

 
 
Vince S. Reyes
CHAIRMAN, PRODUCTION
ASAP, AD FOUNDATION & PMA


 
 

Administrative/Logistics

John Eric Hawthorn
CHAIRMAN, ASAP & AD FOUNDATION

Roy Vincent del Valle
CO-CHAIRMAN, TECHNICAL GUILD, OPM
ASAP, AD FOUNDATION

 
Amrei Dizon
CO-CHAIRPERSON, PRODUCTION
ASAP, AD FOUNDATION & PMA
 

CONSULTANTS

 
Digna D. Santos
CHAIRPERSON, SPECIAL CONCERNS
ASC

Erlinda C. Gamboa
ASSISTANT BOARD SECRETARY & EXECUTIVE DIRECTOR, AD FOUNDATION
PROJECT DIRECTOR, 11TH ARAW VALUES AWARDS

 
Joselito G. Yabut
CHAIRMAN, COMPETITION MANAGEMENT
KBP

Ma. Belen M. Fernando
ARAW VALUES AWARDS OVERALL ORGANIZING CHAIRPERSON

 
Ruperto S. Nicdao, Jr.
ARAW VALUES AWARDS PRESIDING CHAIRMAN & AD FOUNDATION CHAIRMAN OF THE BOARD, KBP ASC & AD FOUNDATION