EXECUTIVE COMMITTEE
Ma. Belen M. Fernando
Overall Organizing Chairperson
Board Member; Ad Foundation
Chairperson; Ad Foundation Industry Dev’t. Committee
Linda C. Gamboa
Co-Project Directors
Asst. Bd Secretary & Executive Director; Ad Foundation
Digna D. Santos
Executive Director; ASC
Ruperto S. Nicdao Jr.
Adviser & Ad Hoc Member
Chairman of the Board; Ad Foundation
Vince S. Reyes
Ad Hoc Members
Board Member & Comptroller; Ad Foundation
Hermie de Leon
Board Member & Ways & Means Chairperson; Ad Foundation
COMPETITION MANAGEMENT COMMITTEE
Alan M. Fontanilla
Chairman
President
Joselito G. Yabut
Co-Chairman
Board Member; Ad Foundation & Chairman; Educ’l Devt. Committee
President; Primax Broadcasting Network
ARAW VALUES TECHNICAL AWARDS OF EXCELLENCE
Amrei C. Dizon
Vice-Chairperson
Managing Partner & Executive Creative Director
MEMBERS
Roy Vincente del Valle
President; Road Audio Productions
Alvin Trono
Managing Partner; Stagecraft
CONSULTANT
John Erik “Rick” Hawthorne
SPECIAL CONCERNS COMMITTEE
Digna D. Santos
Chairperson
CREATIVE COMMITTEE
Amrei C. Dizon
Chairperson
MEMBERS
Vitalstrats Creative Solutions, Co. - Creative Team
ADMINISTRATIVE SERVICES COMMITTEE
Len Pozon
Overall Chairperson
Marketing Director; Pioneer Insurance
PROTOCOL
Vivienne Motomal
Co-Chairperson
Advertising Director
Journal Group of Publications
Patrick G. Morale
Deputy Chairman
Managing Director; CID, Inc.
MEMBER: AD HOC:
Linda C. Gamboa
Executive Director; Ad Foundation
AD FOUNDATION WAYS & MEANS COMMITTEE
Hermie de Leon
Overall Chairperson
Board Member & ExCom Member; Ad Foundation
Chairperson; Avyan Global
Managing Partner; Invictus PH
Linda C. Gamboa
Vice-Chairperson
Ruperto S. Nicdao Jr.
Adviser & ad Hoc Member
Chairman of the Board; Ad Foundation
STAGING - PRODUCTION - TECHNICAL COMMITTEE
Vince S. Reyes
Co-Chairman
Ivan Quiling
Co-Chairman
MARKETING TEAM
Huberto Z. Corpes
Finance Officer; Ad Foundation
Liezl Rebullida
Jo Angel Alvero
Special Projects Senior Coordinators
Ad Foundation Secretariat
CONSULTANT
Roberto Barriero; ABS-CBN
August Benitez; -ditto-
Atty. Reje Juralbal; MBC Media Group
AD FOUNDATION PR, PROMOTION, AND INFORMATION COMMITTEE
Jay R. Sarmiento
Overall Organizing Chairperson
Communications Manager; PhilStar Media
Vivienne Motomal
Co – Chairperson
Advertising Director; Journal Group of Publications
Patrick G. Morales
Deputy Chaipersons
President & CEO; CID, Inc.
Joselito G. Yabut
PR Committee Chairman; KBP
Daryl Abueva
Chairman; Advertising Associates
Chairman of the Board; OHAAP
Board Member; Ad Foundation
Amrei C. Dizon
Managing Partner; Vitalstrats Creative Solutions, Co.
MEMBERS
Maite A. Genabe
Operations Director; CID; Inc.
Daisy Sabangan
Media Affairs Director; CID, Inc
Kat Torrefranca
Associate Creative Director; Vitalstrats Creative Solutions, Co.
Janelle Banalo
Account Executive; Vitalstrats Creative Solutions, Co. - Social Media Unit
ADHOC MEMBERS
Ruperto S. Nicdao Jr.
Ad Foundation Chairman of the Board
Lizelle G. Maralag
Ad Foundation Board Member & PRO
Linda C. Gamboa
Ad Foundation Asst. Board Secretary
& Executive Director
Note: Ad Foundation’s Ways & Means Committee and PR, Promotion & Information Committee are independent Admin- support Working Committees, organized by the to assist all foundation programs, projects and activities; its memberships may be revised &/or expanded by the Ad Foundation Executive Committee, as needed.