MESSAGE OF THE 11TH ARAW VALUES AWARDS
MESSAGE OF THE 11TH ARAW VALUES AWARDS
"Creativity and passion have long been the driving forces behind the most iconic advertising campaigns here in the Philippines and all over the world."
Chairman of the Board, Advertising Foundation of the Philippines
Presiding Chairman, ARAW Values Awards
"The Ad Foundation believes that our advertising industry can positively influence value formation among Filipinos through the Araw Values Awards and that we can help in the cultural transformation of our nation through our industry’s talents and skills. The Araw Values Award is probably the only one of its kind in the region, if not the world."
ARAW Values Awards Overall Organizing Chairperson