11TH ARAW VALUES AWARDS
ORGANIZING COMMITTEE MEMBERS & WORKING COMMITTEES

 

Competition Management

 

JOSELITO G. YABUT

Lead Chairman

President & GM; Primax Broadcasting Network

ALAN GERALD FONTANILLA

Co-Chairman

Managing Director MullenLowe

 

Ways & Means

 

HERMIE DE LEON

Chairperson

Treasurer & Managing Partner; Havas Ortega

JOSE AUGUSTIN C. BENITEZ, JR

Co-Chairperson

Head; ABS-CBN Integrated Sales & Marketing Group

 

Members:

Raymund Martin Timbol
Maris Agatha Aguinaldo Calma
Irene Mae Layno

 

Awards Night Staging & TV Special

 

CARMENCITA “CHIT” GUERRERO

Chairperson

Consultant; ABS-CBN Special Projects Group

 

Members:

Director Alco Guerrero Mary
Beverly Faustino Mary Jane Medina
Juliebel Bunggo

 

Technical Core Group

 

VINCE S. REYES

Chairman

Managing Director; Executive Decisions IMC Firm

ROY VINCENT DEL VALLE

Vice - Chairman

President & GM; ROAR Inc.

 

Members:

Rick Hawthorne
Amrei Dizon
Digna D. Santos
Linda C. Gamboa

Consultants:
Ruperto S. Nicdao, Jr.
Joselito G. Yabut

 

Special Concerns Committee

 

DIGNA D. SANTOS

Chairperson

Executive Director, Ad Standards Council (ASC)

MAYA O. ESTRADA

Co - Chairperson

Operations Manager, Ad Standards Council (ASC)

 
 

Creative Committee

 

ROBERT S. LABAYEN

Chairman

Head; ABS-CBN Integrated Creative Communications Management

THIRD DOMINGO

Co-Chairman

Creative Founder, IdeasXMachina

 
 

Production Committee

 

VINCE S. REYES

Chairman

Managing Director; Executive Decisions IMC Firm

AMREI DIZON

Co-Chairperson

Managing Partner and Chief Creative Officer; Vitalstrats Creative Solutions

Members:

Juvy Mendoza; EDIMCF
Ariel Ko; EDMCF
Andrea Ricasio; Vitalstrats Creative Solutions
Jan Agulto; Vitalstrats Creative Solutions
Kai Abad; Vitalstrats Creative Solutions

 
 

PR, Information & Promotions Committee

 

LUCIEN DY-TIOCO

Overall Chairman

Executive Vice President, Phil Star

JAY SARMIENTO

Chairperson

Corporate Communications Manager; The Philippine Star

BERNADETTE CUNANAN

Co-Chairperson

Public Relations Manager; Manila Bulletin

 
 

Admin Services Committee

 

JOHN ERIC “RICK” HAWTHORNE

Chairman

Managing Director & Treasurer; Central Digital Lab, Inc.

ROY VINCENT DEL VALLE

Co-Chairman

President & GM; ROAR Inc.

 

Members:

Nicolette Mallari
Anna Lissa del Valle
Quintin “Q” P. Pastrana
Irene Mae Layno
ABS-CBN KTX

 

Independent Auditing Firm - Punongbayan & Araullo

Ad Foundation Secretariat

Executive Assistant & Project Coordinator: Jo Angela Alvero
Senior Staff Assistant & Documentation Officer: Liezl Rebullida
Encoder & Admin Staff Assistant: Remen Rivera
Resident Artist & Special Assistant: Dodjii Ordoñez
Finance Consultant: Huberto Corpes
Admin Services Assistant: Brando Amac

Photography

Jun Tapan
Ellen Tapan

Special Assistance

KBP Secretariat: Nezy B. Frando, Felix Eguia
ASC Admin Assist: Armi Bernardo, Rolando Rivera
PANA Secretariat: Benedicto Rivera